Posts

Showing posts from April, 2017

Ch. 15 - Marketing Communications

Image
Apple's IPhone7 uses different strategies to communicate to there target market. To gain interest and new customers they upgrade the product and use different ideas to make more profit for the company. Everything to making the IPhone7 bigger, thinner, colorful can better the sell's. It's also very important for I phones7  to have a message, or even a little story behind the product so it can definitely communicate to the audience. Using there strengthen and weakens, will help build a companies bottom line.

Ch.10 - Product Concepts

The Apple Company has fallen off a couple of times in order to rebuild to become the best computer company industry in the world. While creating the apple company, there was pros and cons due to putting consumers satisfactory as a priority. In order for a company to become the best at what it exchanges, lots of decisions and debating with other companies and competition so apple its self can have the best to next thing out.